Squiggle is startup funded and incubated at Night Labs, a creator-driven venture studio that builds venture-scale businesses around some of the top digital creators on the planet. Night also manages 30+ of the Top 100 Youtub’ers, Tik Tok’ers, Instagram personalities and Twitch streamers.

When you work at a Night Labs company, you work for a start-up with venture-scale speed and a massive distribution advantage from the get go. To date, we’ve launched four venture backed businesses with top operators across food, gaming, marketplaces, fintech and more. This new stealth company Squiggle is their latest incubation, and we’re building out the founding team!

What Is Squiggle All About?

We believe that anyone can be emboldened to create digital art that supports self-expression and wellbeing. We want the creation of art to take someone through a journey of discovery, wonder, and delight. In partnership with YouTube creator Moriah Elizabeth, who has a strong and vibrant art community, we seek to create an encouraging and motivating space that makes digital art feel accessible, rewarding, and provides human connection. We are just beginning our own journey to design and build this brand new experience - if this journey peaks your interest, we want to hear from you!

ABOUT the role

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We are looking for our very first Design leader to help us define and bring to life our vision for this unique experience exclusively on mobile. We are looking for someone who loves digitally native mediums and tools and is fascinated by ways they can be brought together to create new definitions of digital art. Bringing together experiences that are fun to engage with session after session, combined with ways to help our artists form bonds with other budding artists and Moriah Elizabeth, is at the heart of how we want to connect with our audience. You will be expected to have a strong point of view and be able to bring others in and build upon broader feedback. This is an exciting opportunity to join as one of the founding members of the team, reporting directly to the CEO, and create a brand new experience from the ground up.

What Will Your Responsibilities Look Like?

No two days are alike in the life of a start-up, but you can expect to be engaged with:

• Translating and shaping the vision of the company into a meaningful experience, incorporating research and testing data, that attracts and retains budding and veteran creators
• Gathering product requirements, leveraging insights, framing challenges to solve, and finding solutions that address both creator and business needs
• Leading design workshops with cross-functional teams to quickly understand user needs, iterate on ideas, and prototype
• Navigating between strategic greenfield exploration and tactical, iterative designs to align with creator needs and the growth of the company
• Working directly with the CEO and rest of the leadership team to initially design and deliver a core experience that provides a compelling first time user experience, engaging ongoing art creation capabilities, and mechanisms to drive sense of achievement and community participation
• Collaborating on the longer term goals and roadmap of the future experience

ABOUT you

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What’s in Your Toolkit?

• A healthy dose of excitement as well as a desire to bring calm to ambiguity is at the core of someone who would be ideal for this role. In addition, we are looking you to bring in your learnings from the following experiences:
• Taking an idea from zero, to beta, to launch
• Defining design principles and guidelines that form the foundation of the experiences you designed
• Iterating quickly on customer-facing digital experiences based in mobile app products, including balancing early concepting low fidelity with final idea high fidelity wireframes
• Directly conducting your own UX research and testing with customers to hone ideas
• Evaluating feedback from stakeholders and incorporating them into your designs thinking
• Working with both qualitative and quantitative research, data, and analytics to inform actionable design recommendations and decisions
• Partnering with engineering to understand technical constraints and capabilities to inform design decisions
• Confidently communicating and presenting your designs and ideas - able to provide rationale and objectively justify design decisions, while succinctly taking different audiences on your thought journey
• Willingness to challenge the status quo and open to coming up with and trying new ideas - be a thought leader and aspirational subject matter expert
• Building and managing a team of designers, both in-house and external

Finally, we are excited for you to share a portfolio with shining examples of real work you’ve shipped, from initial research and concepts through to the final product; showcasing how data played a role in your decision making process, what the customer and business impact of those design decisions were, and what you learned along the way.